Made In is a kitchen brand making huge waves in the cookware industry. They’re just a year or so old and they craft stainless steel cookware, knives, and carbon steel cookware that’s giving older, bigger brands some stiff competition. Not only is this premium cookware company promising professional-quality cookware that rivals the big brands, but they’re also selling it at almost half the price of their competitors. This is big news for home cooks who want quality cookware at a great price!
For so long the cookware industry has been flooded with really expensive premium cookware and cheap, crappy cookware that needs replacing every few years. There hasn’t been an affordable premium cookware on the market until now. Made In is rocking the boat and bringing professional cookware to home cooks at a very reasonable price. If you’ve been dreaming of the day where you could have professional-quality cookware at a fraction of the price, today’s your day. In this review, I’ll be sharing more juicy details about Made In’s cookware and how you can get your hands on their hot products!
Don’t have time to keep reading? Click here to go straight to the Made In Cookware website.
What Is Made In Cookware?
Although Made In makes knives and just released a “universal lid” that just won TIME magazine’s 50 best inventions of 2018, this article will be an in-depth review of their cookware. Stay tuned for more articles to come highlighting all their other fabulous products.
Made In is a direct-to-consumer kitchen brand making premium cookware in the USA for a fraction of their competitors’ prices. The company was launched in Austin TX in 2017 by long-time friends Chip Malt and Jake Kalick. They were no strangers to the kitchen industry, having been part of a 100-year family business outfitting restaurant and hotel kitchens around the world. Their background gave them the perfect segue into their business venture. After noticing problem areas in the cookware industry, they decided to make their own cookware. Here are the problems they set out to solve and how they actually solved them.
Problem #1: Premium cookware is too expensive.
Solution: Cut out the middle man so more customers can afford premium cookware.
Problem #2: Crappy cookware is everywhere.
Solution: Create premium cookware using the best raw materials and manufacturing processes in the USA.
How Are They Able to Beat All Clad’s Prices?
Big cookware giants like All Clad have been around for decades. It’s pretty risky getting into a business with such steep competition. Made In knew they had to create the same quality, if not better, but more affordable. In order to accomplish this, they cut out the middle man. So, instead of selling their products in retail stores, they only sell through their Made In Cookware website. Retailers make money by marking up the price of products. Made In cuts out the retailer altogether so customers can keep more money. They are able to push down their prices because they aren’t paying steep “retail rent”. This means more money in your consumers’ pockets.
Furthermore, since Made In isn’t paying retail rent, this allows them to focus on using the absolute best raw materials and manufacturers in the world. The United States has quite a long history of producing high quality metals and manufacturing durable cookware. Made In partners with a 3rd generation family-owned-and-operated manufacturing company in the US. Not only that, they’re able to source the highest quality metals from Kentucky and Pennsylvania as well as nonstick materials from Illinois. This is truly a rare occurrence in 2019 when most things are made overseas.
How Is Made In Cookware Actually Made?
Made In currently offers stainless steel, nonstick, and carbon steel cookware. Here are the various methods of constructing each type of pan.
Stainless Steel Cookware
The construction of their 5-ply stainless steel cookware is three layers of aluminum sandwiched between two layers of stainless steel. The aluminum is a lightweight heat conductor while the stainless steel provides durability and induction compatibility. Bonding these metals together creates one sheet that gives consistent heat from the base of the pan to the edges. In other words, your food will cook evenly, your wrists won’t get bogged down by the weight, and you’ll hold onto these pans for a lifetime.
When searching for high quality stainless steel cookware, people often get misled by cheaper cookware claiming to be premium. Low quality stainless steel cookware will be made with fewer and thinner layers of cheaper metal or will have a metal plate attached to the bottom that’s not actually bonded. Some plates actually fall off after some time. If the quality is cheap, the customer will be able to tell when their food cooks unevenly.
Very similar to their stainless steel cookware, Made In’s nonstick cookware is only different because of the nonstick coating. The same 5-ply bonded metal construction is used in these pans. The nonstick surface, called Made Slick, is PFOA-free and made in the USA. This coating has been lab tested numerous times and results show it lasts ten times longer than other premium brands’ nonstick cookware. Made Slick coating is super slippery and nothing will ever stick to the pan. They’re also dishwasher safe. You can rest assured these pans are healthy for you and your family while performing their best.
Carbon Steel Cookware
Also known as a hybrid of stainless steel and cast iron cookware, these pieces are not made in the USA. The French are very accustomed to using these blue carbon steel pots and pans and their expertise was sought out for this line. The French factory manufacturing these carbon steel pans has over 300 years of ironwork experience.
The manufacturing of the carbon steel pans involves taking a thick piece of iron, giving it a blue heat treatment to prevent rust and corrosion, trimming it into a circle, and pressing it into a perfectly-shaped pan. The last step is attaching the French rivets that can hold an astounding 3 tons of weight. This ensures they will last a lifetime and never come loose. Just like a good cast iron pan, carbon steel develops seasoning and becomes nonstick with age. The best properties of cast iron and stainless steel all rolled into one pan. This means you can get the same results as a cast iron without breaking your wrist off from the weight.
Gimme The Good and Bad
A brand will never have 100% satisfied customers, but Made In comes super close. With over a thousand reviews, their 5-star reviews account for 98% of the total reviews. That’s incredible given they’re a new company. Here are the pros and cons of Made In cookware, according to customer reviews.
Pros of Made In Cookware:
- Easy to clean
- Retains heat well
- Cooks evenly
- Comfortable, cool handles
- Performs well on any stovetop (including induction!)
- Made with the highest quality metals & craftsmanship
- Lifetime warranty
- Shop a la carte or in kits
- Excellent & speedy customer service
Cons of Made In Cookware:
- Some reviewers reported longer than usual shipping (this is due to the high volume of orders received at the holidays)
- Some items are pre-order (this is because of newer items not being available yet)
- Not a super wide range of styles and products (the company is new and has promised new products coming soon)
Where Can I Purchase Made In Cookware?
Currently, you can only purchase their products on the Made In Cookware website. If you click on any of my links on this page, it will take you straight to their website. As mentioned before, this cookware is able to be purchased at a lower price because there is no middle man (retailer, distributor, etc.). If you’re interested in adding Made In cookware to your registry, they have a “Registry Help” section on their website.
As an affiliate for Made In, I earn money when you purchase through my affiliate links, at no extra cost to you. These opinions are my own and are not influenced by Made In. I’ve received no compensation for this review.
One Way To Purchase: A La Carte
Since the company is new, they don’t have an enormous array of cookware. However, they have various types of cookware and a good range of pots and pans for most needs. This is a list of products they offer a la carte. Below this section you’ll also see you can purchase their products as a kit for extra savings. But for now, here are the current a la carte options:
Another Way To Purchase: As a Kit
You can choose to purchase Made In products a la carte or as a kit. The following are the kits they currently offer on their website. Clicking the link below will take you directly to the product pages.
The Starter Kit (5 pieces) – Perfect for small spaces or for customers just starting their cookware collection.
- 10″ Stainless Steel Frying Pan
- 2 QT Sauce Pan with Lid
- 5 QT Stock Pot with Lid
The ‘Sous Chef’ Kit (11 pieces) – The most popular kit. It comes with everything you need to outfit your kitchen, even a nonstick frying pan.
- 10″ Frying Pan
- 10″ Nonstick Frying Pan
- 12″ Frying Pan
- 2 QT Sauce Pan
- 4 QT Sauce Pan
- 4 QT Saute Pan
- 8 QT Stock Pot
- 2 Medium Lids
- 2 Large Lids
The ‘Executive Chef’ Kit (15 pieces) – The whole shebang. Perfect for customers who cook for a crowd or for those who want to go all out. This kit includes all three styles of cookware (stainless steel, nonstick, and carbon steel).
- 10.5″ Blue Carbon Steel Frying Pan
- 8″ Nonstick Frying Pan
- 10″ Stainless Steel Frying Pan
- 12″ Stainless Steel Frying Pan
- 12″ Nonstick Frying Pan
- 2 QT Saucepan with Lid
- 3 QT Saucier with Lid
- 4 QT Saute Pan with Lid
- 5 QT Stock Pot with Lid
- 8 QT Stock Pot with Lid
Top Chef & Other Huge Partners
There are several big-name chefs endorsing Made In products. Tom Colicchio, executive producer of Bravo’s hit TV show Top Chef, came on board as an investor and advisor for Made In. He believes in their products so much that his very own restaurant group, Crafted Hospitality, opened a restaurant outfitted with all Made In cookware. Restaurant cookware takes a real beating, and these pans are treated no differently. This speaks volumes to the workmanship, functionality, and durability of these pans.
Other big names include Grant Achatz and Nick Kokonas of the award winning Alinea Group based in Chicago. They are excited to be a part of something revolutionary and different that sets them apart from every other cookware. The confidence in these pans held by big names in the restaurant industry give Made In products a seal of approval.
If You Love Amazing, Friendly Customer Service…
Then you’re on the right track considering Made In cookware. One of the biggest perks of purchasing from Made In is their amazing customer service department. It’s so great they even highlight their head of customer service, Amanda Alvizo, on their blog. She responds to customer emails quicker than any other company in the industry. Made In has been bombarded with reviews, inquiries, and questions since their launch date (especially through the holidays) and their team was still able to respond to every single one. If you go look on their website right now you’ll see they have over 1000 reviews with a response to every review that’s more than just the product name and description. If you need to get in touch with Made In, the best way they can be reached is at email@example.com.
Made In wants you to love your purchase so they let you try out their stainless steel products for 100 days. Although this risk-free offer doesn’t apply to nonstick pans, carbon steel pans, knives, and the universal lid, it’s still a great offer. The 100 day trial period doesn’t apply to subsequent purchases. However you can still return any product within 30 days of purchase if it’s unused and in the original packaging. Free return shipping is included in both the 100-day and 30-day return policy.
It’s worth mentioning that only 1% of purchases are returned. That’s incredible, especially for a brand new company! This statistic is a testimony to the quality and craftsmanship of Made In cookware. In addition, many customer issues can be solved by visiting the frequently asked questions on their website. Also, their blog is a great place to get answers to common questions. Most commonly reported issues usually deal with improper heat use, rainbow stains/ heat tints, and cleaning.
Cooking Video Tutorials
As an extension of their customer service, they provide high-quality video tutorials for people wanting to learn basic fundamentals. This is so helpful if you are intimidated to get in the kitchen. With these helpful YouTube videos, you get top-notch training from some of the best chefs in the world, for free! To see any of these videos click here.
Helpful Blog Articles
As if they didn’t provide enough resources already, Made In covers a wide range of topics on their website’s blog. From articles on how to use leftover wine to how to care for certain cookware; they cover it all. If you’re interested in checking out their extensive blog articles, click here.
Made In was established with the idea that, “Better cookware makes better food.” If you have really amazing food to cook but don’t have the best cookware, your food is going to suffer. With Made In cookware, they give you piece of mind knowing whatever you cook has the potential to be the best food you’ve ever eaten.
If you’re in the market for cookware but don’t want to spend every last hard earned dime to get a premium cookware set, Made In cookware is for you. They’re able to deliver exceptional quality at a fraction of the price of big name brands.
You really CAN have your cake and eat it too with Made In cookware.
Click here to purchase your stunning cookware from Made In.